Comportamento de Consumo
Cause Marketing

Changes in consumer behavior: what do consumers expect from brands today?

In recent decades, society’s consumption behavior has undergone significant transformations. Since the end of the 1990s and, mainly …

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ESG
Cause Marketing

Why do more and more companies need to care about ESG

Why do more and more companies need to care about ESG Environmental, Social and Governance, the ESG concept …

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